Sheet Music and More!

Simon Garfunkel

The Graduate (1967 Film), Dave Grusin, Simon & Garfunkel, Very Good Soundtrack $9.04

SIMON & GARFUNKEL – THE ESSENTIAL 2CD, Brand New $11.84

Simon & Garfunkel – Bridge Over Troubled Water – South African Pressing $47.42

simon & garfunkel – THE COLLECTION (CD 1985) $5.52

SIMON & GARFUNKEL SUPRAPHON UNIQUE CZECH ’69 DIFF. COVER RARE COLLECTORS’ ITEM $35.00

LEARN TO PLAY SIMON & GARFUNKEL GUITAR LICK LIBRARY DVD $29.57

Simon & Garfunkel El Condor Pasa, Original, VG++, CLEAN $5.00

Paul Simon & Art Garfunkel Poster – Live in Concert $7.46

Simon & Garfunkel(Vinyl LP)The Collection-UK-CBS 10029-CBS-Ex/Ex $12.99

Simon & Garfunkel – Bridge Over Troubled Water – 1970 – A Label Promotion Copy $6.31

SIMON & GARFUNKEL-MY LITTLE TOWN-YUGOSLAV PS 45rpm 1976 $12.00

SIMON & GARFUNKEL Original 3CD Parsley Bookends NEW $29.23

VENEZUELA PSYCH COVER V/A LP Sly & Family Stone Simon and Garfunkel OC Smith $20.00

Simon and Garfunkel – The Concert in Central Park (DVD, 2003) $18.99

SIMON & GARFUNKEL 45 4895 Ep Record Single 45 INDIA $9.99

SIMON & GARFUNKEL 45 RECORD WE’VE GOT A GROOVEY THING GOIN’ $2.99

THE SIMON & GARFUNKEL COLLECTION 17 GREATEST HITS I AM A ROCK/AMERICA/CECILIA EX $7.89

SIMON & GARFUNKEL 2001 “BRIDGE” REPRINT POSTER $19.99

Vintage LP – Simon & Garfunkel – Bridge Over Troubled Water – 1970 $9.45

Simon And Garfunkel, Parsley, Sage, Rosemary and 12″ LP $2.07

Simon & Garfunkel / Original CD $11.88

Simon & Garfunkel Simon And Garfunkel`s Greatest Hits CD $13.52

Simon & Garfunkel The Definitive Simon & Garfunkel Collection CD $16.82

Parsley Sage Thyme by Simon & Garfunkel vg+/vg+ $5.95

SIMON & GARFUNKEL – BRIDGE OVER TROUBLED WATER (40TH ANNIVERSARY DELUXE *NEW CD $25.91

Simon & Garfunkel / Classical CD $12.77

LD – SIMON AND GARFUNKEL ; CONCERT IN CENTRAL PARK $19.99

SIMON AND GARFUNKEL greatest hits LP PS EX/EX uk cbs 69003 $15.73

SIMON & GARFUNKEL Baby driver 1969 ITA FREE SHIPP. $19.99

Simon and Garfunkel’s Greatest Hits by Simon & Garfunkel (CD, Sep-1993,… $3.00

The Graduate by Simon & Garfunkel (CD, Oct-1990, Columbia (USA)) $3.00

SIMON AND GARFUNKEL-SEVEN O’CLOCK NEWS-COLUMBIA-6576537 $3.95

SIMON AND GARFUNKEL-WAKE UP LITTLE SUSIE-GEFFEN $3.95

45 SIMON & GARFUNKEL “A HAZY SHADE OF WINTER / THE DANGLING CONVERSATION’ 33115 $3.99

Simon & Garfunkel – Volume 1. New gold disc ** JAPAN $19.99

Simon Garfunkel FEAST (4) CD Sounds Silence , Parsley Sage Wed. Morn Bookends $44.99

SIMON AND GARFUNKEL + 6 LPS LOT + $9.98

Young Americans ~ Time For Livin’ ~ Simon & Garfunkel Covers Christian Rock The $3.99

SIMON & GARFUNKEL–PICTURE SLEEVE ONLY—(AT THE ZOO)–PS–PIC–SLV $34.78

LP Simon and Garfunkel PARSLEY SAGE ROSEMARY and THYME $4.99

5 1982 Rolling Stone Magazines – Simon Garfunkel, Rod Stewart, Francis Coppola, $5.00

SIMON & GARFUNKEL 3 Japan lps obi insert ALL THE BEST! NM $24.99

SIMON & GARFUNKEL collection JAPAN CD (1985) 32DP287 $24.99

PAUL SIMON GRACELAND GARFUNKEL W/INNER EXYUGO LP N/MINT $29.74

Simon & Garfunkel Live From New York City 1967 CD 2002 $17.99

John F Kennedy Covers Memories Magazine 1990 Sid Caesar Simon & Garfunkel $4.79

SIMON & GARFUNKEL CONCERT IN THE PARK 1 CASSETTE $7.90

The Graduate OST-Simon,Garfunkel-LP-Shrink-Col-OS3180 $4.99

Sounds of Silence, Simon & Garfunkel, Good Extra tracks, Original recording $4.77

SIMON AND GARFUNKEL -BOOKENDS photo cover songbook 1968 $9.99

Simon and Garfunkel Bridge Over Troubled Water LP Columbia KCS 9914 $12.00

Simon & Garfunkel SOUNDS OF SILENCE LP $5.95

Simon & Garfunkel Bookends LP Columbia KCS 9529 2-Eye Poster Shrink Stickers NM+ $24.99

SIMON & GARFUNKEL PARSLEY SAGE ROSMARY & THYME cbs Lp ex+ $12.63

The Simon and Garfunkel Collection, Softcover Piano Songbook $12.00

Simon and Garfunkel / Bookends / Reel To Reel 4 track audio tape recording NICE $0.99

SIMON & GARFUNKEL – Wednesday Morning, 3AM….1969 LP/inner….. CLEAN COPY $6.31

SIMON & GARFUNKEL Vintage LP Classic Rock BRIDGE OVER TROUBLED WATER $4.99

SIMON & GARFUNKEL concert in central park DBL LP PS VG/EX $21.36

SIMON AND GARFUNKEL greatest hits LP PS EX/EX dutch S69003 $21.36

SIMON & GARFUNKEL OLD FRIENDS 2004 WORLD TOUR BLACK T SHIRT NNT 2XL $15.99

Simon & Garfunkel-Wednesday Morning 3am-Vinyl $7.89

~~~SIMON & GARFUNKEL~~~SOUNDS OF SILENCE~~~NEW CD!!!! $5.97

THE GRADUATE Simon & Garfunkel Record Album $9.95

Simon and Garfunkel Bridge Over Troubled Water Vinyl LP Columbia Records 1970′s $18.99

Paul Simon & Art Garfunkel – Bridge Over Troubled Water LP VG+/VG $2.99

Paul Simon & Art Garfunkel – Bookends LP w/ Poster (Mrs. Robinson, Graduate) VG+ $5.99

CD – Simon & Garfunkel – Greatest Hits w/Mrs Robinson/Bridge Over Troubled Water $7.69

Simon Garfunkel – Concert In The Park signed LP $15.79

SIMON AND GARFUNKEL – PARSLEY, SAGE, ROSEMARY, AND THYME – BRAND NEW SEALED CD $9.98

Simon&Garfunkel-Bookends Coulmbia 2 Eye KCS-9529 NM $99.95

1960s – SIMON & GARFUNKEL – Bridge Over Troubled Water in STEREO – Only .99 $0.99

Old Friends by Simon & Garfunkel 3 CD Nov-1997 $21.24

Simon & Garfunkel Three LPs $14.95

◄► SIMON & GARFUNKEL THE CONCERT IN CENTRAL PARK RARE MINIDISC MINIDISK MD LIVE $47.41

Simon Garfunkel

Should a Copywriter Give The Public What The Public Wants?

There’s been a trend over recent years, a sales and marketing research trend that has worked hard at trying to identify exactly what it is that your customers really want. What are their true desires and unfulfilled needs? What is is that you aren’t offering that they truly crave? Where are the commercial holes in your product range and how can you fix them? Focus groups, quizzes, questionnaires, crowd sourcing, interviews, you name it. No expense has been spared in the pursuit of identifying and then meeting, as yet, unfulfilled customer needs.

A bridge over troubled spaghetti

Malcolm Gladwell, the famous author, futurologist and Simon & Garfunkel mashup offers a famous analysis of the ‘giving the public what the public wants’ take on things in his famous TED Talk In the name of research, if you get the time, do try to check it out, it’s brilliant. It might also help inspire your copywriting.

In his lecture Gladwell makes the compelling argument that the food industry undermines itself by asking people to share their preferences through focus groups and questionnaires. That the industry is asking an unanswerable question. That people don’t really know or simply don’t have the ability to define an optimum product. In other words – People don’t know what they want.

According to Gladwell, if you ask people what kind of coffee they like the consensus is – Dark, rich, hearty roast! And that’s true for somewhere between 25 and 27 percent. However… in reality, most people like milky, weak coffee. Who puts their hand up and admits that when asked though? As Gladwell says: “The mind knows not what the tongue wants.” The mind doesn’t know what the mind wants either.

Tell me something I don’t know

So what’s this got to do with SEO copywriting? Simple. Of course you need to understand your audience – to do your research, to get inside the head of your reader, to be able to relate to and empathise with the pain they feel, their hopes and their motivations. Knowing your reader goes without saying. But knowing what moves them isn’t the same as letting them dictate what you write for them. Why not?

Because they don’t know what they want to read.

Don’t try and second guess perfection. Use your experience and your abilities to deliver the sort of copy content that delights and surprises people. You might even delight and surprise yourself in the process.

About the Author

Big Star Content is an award-winning UK web content company that works with several leading UK search agencies, SMEs and large businesses across a range of sectors. Our services include web copywriting, articles, blogs, press releases and content consultancy. Visit
http://www.bigstarcontent.co.uk
now and find out how we can make your web copywriting more effective.

Simon & Garfunkel – Mrs. Robinson